"Unlocking Productivity: The Power of Super Focus and Strategic Leverage"
I get asked so many times by a lot of people, "How do you do it all?" "How do you manage your time?"
Sometimes I don't know how I do it, but I have learned a few skill sets that allow me to be highly productive.
The first skill I call "Super Focus." Many people sit down at their desk to work on something for hours, or so they think.
In reality, they often sit down, write a little, think a bit, get up for a drink, talk to someone, sit back down, and maybe doodle. While these activities are fine, if you want to be productive, you need to learn the art of super focus.
I can accomplish in 20 minutes what might take someone else 3 hours because I understand three key things:
1. I have already spent considerable time thinking about the task, considering my words, and envisioning the story or effect I want to achieve. Now it's time to execute and implement.
2. I know that perfection is not necessary. I prefer to work quickly and accept that sometimes I may need to abandon certain tasks. I would rather complete the 20% of tasks that will generate 80% of the results and take the risk of leaving the remaining 80% knowing that I can eventually finish them or they may become irrelevant as I focus on other things.
3. I simply sit down and work. I eliminate distractions, rarely listen to music, and dive into writing and working, figuring out the best way to complete the task.
What cannot be underestimated in the realm of super focus is the importance of preparing yourself for your work session. Ensure you have had enough sleep, be aware of your mental state, and be in a creative mood. Sometimes it makes more sense to wait until you are ready to tackle a task, a strategy known as procrastination. This approach prevents wasting countless hours sitting in front of a computer, hoping for divine inspiration. Instead, your focus and motivation increase as the deadline approaches.
The second point is leverage. Currently, many people are discussing leverage in various contexts, such as scaling a business or making strategic investments.
For me, leverage means finding ways to achieve the most with the least amount of effort. However, it is important to remember that not every problem can be solved through leverage. Just like with a loan, if you over-leverage yourself, you may lose touch with reality or the returns you anticipate may turn out to be of subpar quality, not providing the desired effect.
Lastly, it's crucial to consider whether a task needs to be done at all, either now or ever. In hindsight, I believe that successful individuals focus on the tasks that truly matter over time. They learn to say no or simply avoid tasks that do not align with their priorities.
Overall, mastering super focus, leveraging opportunities wisely, and discerning what truly needs attention are key factors in achieving success and productivity.
Let’s Connect!
Ready to take the next step for your wine or hospitality brand?
Connect with Kris on Instagram
Listen to the Podcast on Apple iTunes and Spotify.
Download Kris’s Wine Brand Power Hour Checklist, A checklist for brands who want to grow their business and generate more traffic to their business, get new club members, and sell more wine.
Ready to work with Kris on making your Wine Brand profitable? Apply Today